PopShop Kiosk: Making the mysteries of the modern consumer… a little less mysterious
Dawn Dickson, Founder & CEO
This March, I represented PopCom at the ShopTalk conference in Las Vegas. It was an enlightening experience, to say the least. With more than 2,400 companies in attendance, every one of them seemed eager to answer that one burning question…
In a changing retail landscape, how do we truly satisfy the modern consumer?
As it turns out, the answer is really pretty simple: Understand them.
According to Marc Lore, President and CEO of Walmart Digital, the customer experience is everything — more than product, more than price, more than the reputation of your brand. In the future, success in retail will be defined by the ability to deliver an ideal customer experience, every time, everywhere.
But to truly understand what’s ideal for your consumers… you need data. Timely. Relevant. Insightful. Data.
That’s where PopCom comes in.
Harnessing the power of automated retail technology, our new PopShop Kiosk yields sharp, relevant, organic consumer insights on a whole new level. In a sense, it’s a vending machine with a brain — and that brain allows it to mine real-time insights, in the very places your customers live, work and play. Who passed? Who purchased? How did they feel in the process? PopCom’s uniquely intelligent software suite is designed to leave no stone unturned, when it comes to uncovering actionable data, from real consumers. We call the PopShop a ‘digital pop-up shop’ because it is much more than a vending machine, it is an automated store.
At PopCom, our mission is to help you know everything about your automated retail reality. So you can put that data to work for your business, modeling better solutions that generate greater consumer satisfaction and stronger ROI for your brand.
I’m thrilled to announce — as I did at ShopTalk — that PopCom is now accepting LOIs for the PopShop Kiosk. If you want to learn how our revolutionary approach to automated retail can help you understand your customers on a whole new level… just visit PopCom.Shop and schedule a time to chat with someone from our team. At your convenience, we will take you through a demo and offer you the chance to join the growing list of companies that now have PopCom data at their disposal.
Long story short — we’re excited. And we’re excited to hear from you.